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Phygital Model

Select SKUs are available physically and the rest digitally via the app

Frendy revolutionizes the retail grocery experience with its innovative Phygital model, seamlessly blending a curated selection of 100 physical store SKUs with an extensive digital app offering of over 5000 SKU.

This harmonious fusion of the physical and digital realms creates a dynamic shopping environment, ensuring customers enjoy the convenience of online choices while relishing the tactile experience of in-store selections.
100
Frendy Microstores​
100
Products
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Towns
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A one-stop solution to fulfil the last mile need of convenience, value and variety via unique omni-channel approach
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